n3985

iTrader: (36)

I was wondering why Nissan spent more $$$ to develop Maximas for North America, why not just keep the design the same as the rest of the world? I mean, since we do get the A32 I30, A33 I30/35 in Infiniti form, why not just keep them as original Nissan?

Nismo3112

iTrader: (12)

More bank.

They can market their product to a broader range of buyer groups.

It's very likely the same reason that GM has like 30 sub brands.

Larrio

iTrader: (10)

They would still need something to market for their infiniti brand name.

Its just a different shell with the same chassis, engine, etc. Its not all that much money to develop. From a marketing standpoint you don't want to disrupt your infiniti brand name with a stripped out I30/35 (GXE maxima). Hence you can offer more luxury options and amenities in your infiniti brand name

frankd121

iTrader: (1)

different countires = different markets.

it's easier for nissan to design a product for americans in america.

djchinky

iTrader: (3)

maybe theres lots of issues or more duties to pay when shipping it over from japan... I only bought a 03 max cause i know it was the last year to be made in japan.. lovin it!! havent been hearing too many good things about the new maximas.. build quality probly crap

Frank Fontaine

dead-on. It's why we have started to build again in the USA. Cheaper to assemble a Sharp microwave in the USA than China or Korea. Really spells trouble for us as Americans.